4 Ways To Have An Unfair Marketing Advantage
Small business owners tend to wear a lot of hats. In one day, you could be the business owner, the cashier, a tax attorney, or a customer service representative all
What is your Unique Selling Proposition?
What is a Unique Selling Proposition? So, you have a thing or a service that you are selling. Lots of other companies sell this thing or service, as well. But, you
Finding Your Target Audience
Your Target Audience Isn’t “Everybody” Sadly, that statement is very hard for a lot of small businesses to believe. There isn’t one single business in the world who targets absolutely everybody,
The Benefits of Competitor Analysis
What is Competitor Analysis? Ever heard the saying “Keep your friends close, but your enemies closer”? This couldn’t be more true when it comes to researching for your new marketing strategy.
