Client Case Study

Excel Clinical Research

Excel Clinical Research stands as a dedicated research site, conducting Phase I through IV research studies in the vibrant city of Las Vegas, Nevada. Committed to excellence, they prioritize delivering the highest quality of data to Sponsors and CROs while consistently surpassing enrollment goals.

Objectives

Excel Clinical Research partnered with Navazon with the goal of establishing a robust presence in the Las Vegas area. As a nascent venture in the city, they aimed to create a professional brand identity and compelling messaging that would resonate with pharmaceutical companies as well as potential study participants.

Strategy

Our strategic approach was centered on crafting a dynamic brand identity and clear messaging to appeal to sponsors, CROs, and volunteers alike. We initiated local marketing campaigns to swiftly establish Excel Clinical Research’s footprint and attract study participants.

Process

1.       Brand Revitalization: Our team designed a new logo, infusing a fresh and professional look that captured Excel Clinical Research’s dedication to quality research.

 

2.       Comprehensive Website: We developed a modern and informative website that showcased their capabilities, research expertise, and study offerings.

 

3.       Visual Impact: Professional photography and videography were conducted at the new clinic, highlighting their advanced facilities and technology.

 

4.       Local Campaigns: Online campaigns were launched to attract potential study participants in the Los Angeles area for upcoming clinical trials.

Creative

Results

Excel Clinical Research’s partnership with Navazon led to outstanding achievements. Their growing success has been marked by a consistent increase in study awards year after year. Notably, they consistently meet or exceed their enrollment goals ahead of schedule, a testament to the impactful branding and targeted marketing strategies implemented.